Santa Barbara Sunset




Product development, project management and team leadership.  Management consulting is my foundation. I'm fortunate to have learned that people are at the heart of everything.


Recent projects include:

  • Tech consulting for online academic journal

  • Employee experience design for a large financial services firm


From Fortune 100 to SMB, startups and nonprofits. Abbott, Baylor Scott & White Health, CareerFoundry, CVS Health, Kohls, Scott & White, Toys R Us, United Technologies, Verizon.


In 1990-something, I taught myself HTML while I was in business school. I said, 'hey, this is where everything is going' and everyone looked at me like I had two heads. One person, whose POV mattered more than most, did not dismiss my ideas, Peter Drucker said I was early, but right.


So I built websites - soup to nuts in the world of higher ed, for students and external audiences - I started and deleted more blogs than I could count. It was fun back then. People were afraid to shop online but I knew that'd change.

In 2000, I was recruited to a large HR consultancy to help launch a new line of communication business. While there a small team of colleagues and I created an intranet assessment benchmarking toolkit and processes for working with clients to move their campaigns online. User experience design was what I was doing and it's been part of my overall toolkit ever since.

I began formally teaching user experience design in 2016.

The total customer experience is what I have in my sights. As someone with a ton of implementation and product management experience, I know it takes a lot of work to create a good experience. I'm always ready to jump in the deep end of the pool to get shit done.


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